BE brilliant at the basics. Be the change you want to see in the world. Be the first one. Be the only one. Be unforgettable. Be interesting. Be a sleeper. Be that guy. Be the worlds expert on yourself. Be better than yesterday, but not as good as tomorrow. Be confident enough to be humble. But be somebody who reminds everybody of nobody else in the world.
AND DONT wish it was easier, wish you were better. Dont sell, enable people to buy. Dont let the bastards get you down. Dont be weary in well doing, for in due season you will reap a great harvest if you faint not. And dont wait for the mainstream to validate your voice. Dont despise the day of small beginnings. Dont be selfish with your knowledge. Dont complain if you havent earned the right. And dont be different, be unique.
BECAUSE YOU are what you charge. You are what you believe. You are the books youve read and the people youve met. And you are an empty sheet of paper in the minds of every person you encounter.
AFTER ALL, the world cannot resist a man on a mission. The best swimmers are always in the pool. The sculpture is inside the stone. And the two greatest days in your life are the day youre born, and the day you realize why you were born.
AND if you are successful you will always have too much to do and too little time. If you arent being criticized, you arent doing much. And if everyone says youre out of your mind, you just might be onto something.
EVEN THOUGH, ITS not easy being yourself. Its not who you know, its who knows you. And its not the years, its the mileage.
SO, WORK hard, work long and work smart. Work like you dont need the money. And work from technique, because you never know how you will feel.
AND DONT FORGET THAT success leaves clues. That confidence is king. That credibility comes from specificity. That listening is not waiting to talk. And that a nice person who is mean to a waiter is not a nice person.
OR, TO tell the truth, to tell it all and to tell it now. To give value first. To paint yourself into a good corner. To allow customers to participate in your brand. To do the work once and benefit many times. To give yourself away. To respect peoples nos. To take massive action. And to act as if you already were the person youre trying to become.
THEREFORE, ALWAYS stand up, stand out or be counted out. Discover your Personal Differential Advantage. Learn to love your zone of discomfort. Greet each day with love in your heart. Show, dont tell. Make daily appointments with yourself. Never apologize for your art. Remember your Victory Dance. Work harder on yourself than your job. Find your one big idea. And always validate your existence, be yourself and do something cool every single day.
BECAUSE life isnt about finding yourself, its about creating yourself.
2006 All Rights Reserved.
Scott Ginsberg is a professional speaker, "The World's Foremost Expert on Nametags" and the author of HELLO my name is Scott and The Power of Approachability. He helps people MAXIMIZE their approachability and become UNFORGETTABLE communicators - one conversation at a time. For more information contact Front Porch Productions at http://www.hellomynameisscott.com.
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